Fagerhult opens international showroom
Opening in February, Fagerhult’s spectacular new showroom offers the complete lighting experience.
– Focusing on retail lighting and commercial environments, we want to show the diversity and possibilities Fagerhult can offer, says Sofie Dahlberg, Business Unit Director Retail at Fagerhult.
Covering about 500 square metres of lighting displays and experiences, the showroom, in the thriving city center of Jönköping, Sweden, will be Fagerhult’s global flagship.
– The proximity to our development and production facilities in Fagerhult means that we can offer our international customers a comprehensive experience of precisely what Fagerhult can do for them, says Sofie Dahlberg.
The showroom will be used for presentations, training and workshops for customers, architects and interior designers, focusing on the Fagerhult brand as well as the total experience of lighting – rather than individual products, explains curator Kristian Renström, Lighting Designer at Fagerhult.
– The showroom is not a luminaire exhibition. We want our visitors to experience all the possibilities that professional lighting can offer, the variations in lighting levels, colour temperatures, contrasts and shadows, to experiment with various lighting concepts and how they can affect our mood and the way we shop.
The showroom in Jönköping is a pop-up in 2019. Customers, property owners, architects and interior designers who want to learn more about lighting or discuss future projects are welcome to book an appointment!
Contact your local Fagerhult office to book a visit or send a request by e-mail to: tod@fagerhult.se
The Swedish version of this press release is attached in PDF format below.
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