In the 1990’s, Virtual Reality was, literally, Science Fiction. Watching Arnold Schwarzenegger going on a virtual vacation to Mars in ”Total Recall” we really didn’t think it would happen, for real. Now VR is all reality.
One of the forerunners within VR adaptions for retail is Valtech; a new breed of digital agency designed to help business leaders succeed in the new digital economy. Present on five continents the company addresses multiple industries – automotive, healthcare, financial, travel, hospitality, media, entertainment and retail – to bridge that dreaded gap between physical reality and digital experience.